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Axis selected to PR strategy
Porcelanosa Group UK has hired Axis to manage their national PR - both defining the strategy and implementing the campaign.
The focus is on raising awareness of Porcelanosa's top-end product range with consumers who appreciate quality, design and style.
The campaign channels include the top UK home interest titles as well as quality national press.
One month in to the campaign and Axis has already secured a substantial up-lift in exposures.
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